Description
Plan and lead sales operations to deliver products or services to customers. Set territories, quotas, and goals, and run training for the sales team. Analyze sales data to forecast demand and inventory needs and align efforts with customer preferences.
- • Resolve customer complaints regarding sales and service.
- • Monitor customer preferences to determine focus of sales efforts.
- • Direct and coordinate sales activities for assigned products or services.
- • Determine price schedules and discount rates.
- • Review operational records and reports to project sales and determine profitability.
- • Oversee sales records, order processing, and service/accounting workflows.
- • Partner with marketing and operations to plan promotions and align on product specs and customer requirements.
- • Advise channel partners on policies and operating procedures to drive performance.
- • Prepare budgets and approve budget expenditures.
- • Represent the company at trade shows and industry events to promote products.
- • Recruit, train, and evaluate sales staff to meet goals and uphold service standards.
- • Visit key accounts and partners to grow programs and expand offerings.
- • Consult with prospects to assess needs and recommend solutions.
- • Oversee assigned territory or team, including local sales leads and reps.
- • Ensure accurate documentation for quotes, contracts, and credit, including compliance requirements.
- • Coordinate with international teams or distributors as needed to support sales.
- • Assess market potential of new and existing territories or locations using data and cost analysis.
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Related Pathways
Marketing & Sales
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Tasks & skills:
O*NET occupational data (work activities, skills, knowledge).
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This site includes information from O*NET by the U.S. Department of Labor, Employment and Training Administration (USDOL/ETA), used under the CC BY 4.0 license. Career Clutch has modified some of this information for student readability. USDOL/ETA has not approved, endorsed, or tested these modifications. O*NET® is a trademark of USDOL/ETA.
Last reviewed: Jan 2026
