Description
Oversee the strategy, delivery, and evaluation of organizational wellness programs and services. Manage budgets, facilities, vendors, and a multidisciplinary wellness team to ensure safe, engaging, and cost-effective offerings.
- • Oversee tracking and analysis of attendance, participation, and outcomes for wellness programs.
- • Ensure access to individual wellness or nutrition counseling; provide guidance as needed.
- • Oversee maintenance of wellness and fitness equipment and facilities.
- • Direct marketing and communications to promote healthy lifestyles and program participation.
- • Lead needs assessments and satisfaction surveys to inform program design.
- • Oversee preventive health screenings and immunization events with provider partners.
- • Plan and oversee wellness events such as runs, walks, and challenges.
- • Establish SOPs and training to ensure safe equipment use and demonstrations by staff.
- • Manage wellness and fitness facilities to maintain safety, cleanliness, and regulatory compliance.
- • Oversee scheduling and maintain records, dashboards, and compliance reports.
- • Lead staff training, development, performance management, and continuing education.
- • Design a balanced class portfolio and schedule aligned with participant needs and trends.
- • Recruit, supervise, and coach wellness specialists, instructors, and health educators.
- • Ensure high-quality group classes through staffing, scheduling, and quality oversight.
- • Select and manage contractors and vendors for wellness services and events.
- • Serve as primary contact for program inquiries; coordinate public and media responses.
- • Approve and optimize new offerings to improve outcomes, drive engagement, and control costs.
- • Develop and manage budgets and strategic, operational, and purchasing plans.
- • Develop, implement, and scale integrated wellness programs and services.
- • Analyze claims, HRA, and population health data to tailor programs to target groups.
- • Coordinate educational sessions, blood drives, and CPR/first-aid trainings.
- • Monitor and report on cost-containment, utilization, and ROI of wellness initiatives.
- • Oversee digital platforms, content, and webinars; ensure accurate data in systems.
- • Evaluate program effectiveness and lead continuous improvement initiatives.
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Management & Entrepreneurship
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Tasks & skills:
O*NET occupational data (work activities, skills, knowledge).
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Last reviewed: Jan 2026