Description
Design and produce original and commissioned hand-lettered pieces for sale and exhibition using traditional and digital calligraphy techniques, tools, and materials.
- • Create decorative and functional hand-lettered works using pens, brushes, and inks.
- • Prepare and process materials, trimming paper, mixing inks, and setting guidelines.
- • Select papers, inks, nibs, and finishes based on color, texture, weight, and project needs.
- • Apply finishes such as gilding, illumination, sealing, mounting, or framing.
- • Develop concepts, lettering styles, and compositions for projects.
- • Define specifications for size, layout, spacing, colors, and materials.
- • Consult with clients to determine messages, style preferences, timelines, and budgets.
- • Produce guidelines, exemplars, and templates to guide lettering.
- • Create proofs or samples for client review and approval.
- • Sketch layouts and letterforms before final execution.
- • Promote work through a portfolio, website, social media, and printed materials.
- • Establish packaging, presentation, and pricing strategies for products and services.
- • Research lettering trends, markets, and venues to inform designs and marketing.
- • Digitize and refine lettering using design software for print or digital applications.
- • Plan and attend craft fairs, wedding expos, or workshops to market services.
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Related Pathways
Arts, Entertainment, & Design
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Tasks & skills:
O*NET occupational data (work activities, skills, knowledge).
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Sources & Standards:
This site includes information from O*NET by the U.S. Department of Labor, Employment and Training Administration (USDOL/ETA), used under the CC BY 4.0 license. Career Clutch has modified some of this information for student readability. USDOL/ETA has not approved, endorsed, or tested these modifications. O*NET® is a trademark of USDOL/ETA.
Last reviewed: Jan 2026
