Description
Create clear, user-centered microcopy and in-product help that guide people through digital experiences. Collaborate with product teams to define voice, tone, and content patterns, assist with content design and layout, and iterate based on research and accessibility standards.
- • Plan information hierarchy and craft microcopy (labels, CTAs, errors, empty states) to meet UX standards for clarity and brevity.
- • Maintain version-controlled content, style guides, terminology, and component libraries.
- • Edit and standardize interface copy produced by designers, PMs, and engineers.
- • Partner with product managers, designers, researchers, engineers, and legal to define content requirements and acceptance criteria.
- • Audit live experiences and recommend updates to scope, voice, and content patterns.
- • Pair copy with supportive visuals, icons, and UI elements to improve comprehension.
- • Review wireframes, specifications, and prototypes to align copy with flows and system behavior.
- • Interview subject-matter experts and review user research to build domain knowledge.
- • Observe usability tests and product builds to identify pain points and edge cases.
- • Coordinate localization, translation, and rollout of UI copy across platforms and markets.
- • Contribute to content-first design, information architecture, and layout in design tools.
- • Use analytics, experimentation, and industry trends to drive content revisions and new patterns.
- • Review platform and accessibility guidelines (e.g., Material, Apple HIG, WCAG) to ensure compliance.
- • Create content flows, narratives, and low-fidelity mockups to communicate copy intent.
- • Develop and maintain in-product help, onboarding, FAQs, and tooltips.
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Arts, Entertainment, & Design
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Tasks & skills:
O*NET occupational data (work activities, skills, knowledge).
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Sources & Standards:
This site includes information from O*NET by the U.S. Department of Labor, Employment and Training Administration (USDOL/ETA), used under the CC BY 4.0 license. Career Clutch has modified some of this information for student readability. USDOL/ETA has not approved, endorsed, or tested these modifications. O*NET® is a trademark of USDOL/ETA.
Last reviewed: Jan 2026
